Headphone Zone
Brand Identity
Headphone Zone is the largest independent online seller of headphones and audio equipment in India. Founded in 2010, Headphone Zone is one of the rare online retailers that has survived the advent of Amazon and Flipkart. They started with a hybrid model – with more than a dozen “experience centres” and an online model, but by 2018 had become a purely digital store. Their ASP (average selling price) trumps even the established marketplaces.
The founding team approached us with a clear ask – to give the brand a visual identity that reflected what they had achieved and their focus on and love for music.
Our visual design efforts, led to a repositioning of the brand, from one focused on selling hardware, to one fuelled by a passion for good music, run by audiophiles.
